According to Michael Frandsen, it was not possible to film the TV show on one of the already existing beach hotels, as they are all situated close to other holiday homes. This would make it hard to create an illusion of the roaring 20's. The only opportunity for an existing beach hotel was Svinkløv Beach Hotel, which is situated perfectly amongst the dunes. But the beach hotel is so popular that it would not be possible to rent it for the filming of a tv show. Svinkløv beach hotel burned down in 2016 but was rebuilt and opened in 2019.
The TV show takes place in the years 1928-1933 at 'Andersen's Beach Hotels' by the west coast of North Jutland. Here regular visitors from Copenhagen have fun amongst the hard-working locals of North Jutland. The roaring '20s is a time where the world was bright, the optimism was flourishing and the economy was excellent. But dark clouds were looming and soon the visitors to the beach hotel would feel the crisis and the crash of Wall Street.